{"id":414,"date":"2015-05-07T18:43:49","date_gmt":"2015-05-07T18:43:49","guid":{"rendered":"http:\/\/testjbk2015redesign.noxgraphicscollaborations.com\/blog\/?page_id=414"},"modified":"2019-01-11T18:50:35","modified_gmt":"2019-01-11T18:50:35","slug":"selling-advantage-beyond-the-product","status":"publish","type":"page","link":"https:\/\/jackbkeenan.com\/programs\/sales\/selling-advantage-beyond-the-product\/","title":{"rendered":"Selling Advantage Beyond the Product\u2122"},"content":{"rendered":"

\"Selling<\/a>Product superiority and competitive pricing are not enough to guarantee sales excellence in today\u2019s environment. Learn how to fully exploit your competitive advantage, increase your win rates while lowering the cost of sales, and identify and target the real decision makers with the Selling Advantage Beyond the Product\u2122<\/strong> workshop.<\/p>\n

Through our experience, we have found that many organizations lack a simple, clearly defined and replicable sales process.<\/p>\n

Selling Advantage<\/strong> Beyond the Product\u2122<\/strong> is a next-generation opportunity management process. Designed to be more easily adopted as common practice in the field, the program is shorter, the process is simpler and the tool is slimmer.<\/p>\n

Selling Advantage<\/strong> Beyond the Product\u2122<\/strong> provides sales professionals with a proven, repeatable process for managing high value, complex sales campaigns. The program focuses on enhancing the sales professional\u2019s role as strategist, politician, and team leader by integrating the process into the entire customer-facing organization.<\/p>\n

OUTCOMES
\nUpon completion of the Selling Advantage<\/strong> Beyond the Product\u2122<\/strong> program, sales professionals will be able to:<\/p>\n